GDPR is over seven years old and has been in force for more than five, and an awful lot of nonsense is written and said about how it works. Listen to the wrong person, and you’ll be convinced that you’re about to be fined 4% of your turnover and forced to get consent for everything. There is a particular problem with fundraising and other promotional activities, because a lot of people in this business get the law wrong, forgetting an important set of rules called PECR which affect all sorts of fundraising contacts.
This practical, entertaining course will give you the practicalities. What are the crucial requirements of GDPR for fundraisers? When do you need consent? Can you carry out research and profiling?
Ideal for small charities and campaigns, but with some surprises for the biggest controllers – book now for the perfect deep dive for fundraisers.
Includes:
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Definition of personal data and the six data protection principles (including the need to demonstrate compliance)
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Obtaining data: ensuring transparency and explaining clearly defined purposes
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When you need consent – the PECR rules on emails and text
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Fundraising by phone
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Using special categories data like health, politics and religious beliefs
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Profiling, wealth screening and research
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The right to object to marketing
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Data Protection impact assessments